For the past year or so I’ve been on the women empowerment kick. I’ve always been about supporting others, but as of lately I’ve gone into overdrive and have leveraged my relationships in a new way.
I’m sure you can search the internet and find tons of articles about how to build relationships with the media, but there’s another group of people you need to have in your corner. It’s other publicists or PR girls.
Tweet: Who Doesn't Want A PR Bestie?
Connections with other publicists can help you and your clients in the long run. Some of the following scenarios may come up at some point and time in your PR life: